Melissa Gouty
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    3 Decisive Battle Plans to Conquer the Dragon of Discouragement
    Melissa Gouty
    • Oct 17, 2020
    • 4 min

    3 Decisive Battle Plans to Conquer the Dragon of Discouragement

    The dragon of discouragement threatens us all. Three strategies to battle the demon are to FACE IT, FIGHT IT, or FLEE IT.
    19 views0 comments
    Simple, Secret Weapon for Better Response Rates
    Melissa Gouty
    • Jan 8, 2020
    • 4 min

    Simple, Secret Weapon for Better Response Rates

    If you want higher open rates and more click-throughs, then use the powerful, persuasive emoji in your work.
    4 views0 comments
    How to Get More Clicks
    Melissa Gouty
    • Oct 30, 2019
    • 1 min

    How to Get More Clicks

    Venngage Infographics
    6 views0 comments
    Mastering Your Marketing Infographic
    Melissa Gouty
    • Oct 23, 2019
    • 0 min

    Mastering Your Marketing Infographic

    Master Your Marketing with email marketing that engages the audience and uses simple copywriting techniques.
    4 views0 comments
    How to Get Better Open Rates on Emails
    Melissa Gouty
    • Oct 23, 2019
    • 1 min

    How to Get Better Open Rates on Emails

    Email marketing is a powerful tool. Get the best open rates by following simple steps.
    8 views0 comments
    Riding the Beast: Facing the Fear Between Jobs
    Melissa Gouty
    • Oct 20, 2019
    • 3 min

    Riding the Beast: Facing the Fear Between Jobs

    Taking action while unemployed will propel you toward your next opportunity. Ride the beast of fear. Fight it with career-building steps.
    4 views0 comments
    What?  Increase your clicks by 371%?
    Melissa Gouty
    • Oct 10, 2019
    • 1 min

    What? Increase your clicks by 371%?

    Using at least one Call to Action in every email can increase clicks by 371% and sales up to 1617%.
    6 views0 comments
    AI, Copywriting, and Belief in the Human Heart
    Melissa Gouty
    • Oct 2, 2019
    • 7 min

    AI, Copywriting, and Belief in the Human Heart

    So why does the idea of Artificial Intelligence and its role in our daily activities frighten so many people? Particularly copywriters?
    12 views0 comments
    Six Reasons You Need an Email Newsletter NOW
    Melissa Gouty
    • Sep 27, 2019
    • 0 min

    Six Reasons You Need an Email Newsletter NOW

    8 views0 comments
    Divide and Conquer: Increase Sales With Segmentation
    Melissa Gouty
    • Sep 25, 2019
    • 1 min

    Divide and Conquer: Increase Sales With Segmentation

    Market segmentation is an effective strategy, producing up to 760% increase in revenue.
    4 views0 comments
    B2B Marketers KNOW Email Works
    Melissa Gouty
    • Sep 18, 2019
    • 1 min

    B2B Marketers KNOW Email Works

    59% of B2B marketers cite email as their most effective channel for generating revenue.
    3 views0 comments
    Send More Email Reminders and See How Polite Persistence Pays
    Melissa Gouty
    • Sep 11, 2019
    • 1 min

    Send More Email Reminders and See How Polite Persistence Pays

    Sending 3 email reminders about abandoned shopping carts results in 69% more sales.
    3 views0 comments
    A Dozen Kinds of Content
    Melissa Gouty
    • Sep 4, 2019
    • 1 min

    A Dozen Kinds of Content

    Successful B2Bs utilize at least a dozen different kinds of content.
    13 views0 comments
    Here's how articles can sell your product
    Melissa Gouty
    • Aug 28, 2019
    • 1 min

    Here's how articles can sell your product

    A series of articles about your product is better than a print advertisement.
    5 views0 comments
    Emails and Emojis.  A Dynamic Duo.
    Melissa Gouty
    • Aug 21, 2019
    • 1 min

    Emails and Emojis. A Dynamic Duo.

    Emojis make your emails more successful.
    26 views0 comments

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